Wayne Peugh, a pork producer from Edelstein, Ill., is the National Pork Board's new president. He succeeds Danita Rodibaugh, an Indiana producer who remains on the board. Board members also elected Lynn Harrison, a producer from Elk Mound, Wis., vice president. Both will serve one-year terms.

“We achieved great success under Danita’s leadership,” says Peugh. “I welcome the challenge of building on that success."

He points to the recently completed USDA nutritional study that found that multiple pork cuts are considerably leaner than they were just 15 years ago. Also that a serving of pork tenderloin is as lean as that of boneless, skinless chicken breast. "This is incredibly positive news for the future of our producers and we will be promoting this aggressively to consumers," he says.

Peugh also points to NPB's planned launch of the new Pork Quality Assurance Plus program to deliver animal-care and well-being solutions. "This is a considerable achievement in at least two ways. It is the first time I am aware of that a commodity organization has worked with the entire chain on the animal well-being issue. And it will help our producers remain competitive in both domestic and international markets," he notes.

Export-market expansion will continue to be a priority, as will environmental stewardship.

Peugh is an Illinois native and a graduate of the University of Illinois in agricultural economics. He began farming in Whiteside County in 1969. Peugh, and his wife, Edith, own and manage a farrow-to-finish operation with 3,000 sows. Leading Edge Pork LLC/Peugh Farms markets 60,000 hogs per year. They also raise corn and soybeans on 1,800 acres.

Source: National Pork Board