The National Institute for Animal Agriculture’s annual ID INFO EXPO 2007 will be held in Kansas City, Mo., Aug. 28-30 at the Westin Crown Center.

“Based upon the input from last year's attendees, we are expanding the scope of the event,"  explains Robert Fourdraine, chair of NIAA's animal identification and information systems committee. This year's theme is "ID Info Expo, Where Traceability Needs Intersect: Animal Health, Country of Origin Labeling, Food Safety and Consumer Demand.”

“While progress on USDA's National Animal Identification System will be discussed at this year’s event, we recognized that producers and animal agriculture are eager to consider other aspects of livestock identification and food traceability.  As producers and industry look at creating greater value for their product, industry driven programs such as source verification, quality assurance and product branding have increased in importance,” points out Fourdraine. 

ID Info Expo 2007 will feature presentations and a trade show displaying the latest technologies, practical solutions and services available to producers and industry. There also will be renewed dialog about COOL implementation, as well as the pet food contamination that spilled over to some limited poultry and swine feeding practices. It has, however, raised the level of debate in Congress regarding product and food traceability, notes Fourdraine. 

The program will be expanded into a North American perspective on livestock and food traceability.  “There is much we can learn from the broad experiences in both official and commercial animal identification programs across the continent. By sharing these experiences, we can build harmonized identification and traceability systems to benefit stakeholders in Canada, Mexico and in the United States, and help develop more market opportunities for livestock producers on a global basis,” states Glenn Fischer, the committee's vice chairman.  

Basic information on individual registration, trade show participation, sponsorship opportunities and hotel registration will be available at the NIAA Web site,  

Source: NIAA