Animal Agriculture Alliance Launches YouTube Videos

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The Animal Agriculture Alliance launched two videos on YouTube, the popular social Web site.

The first Alliance video focuses on the importance of moderation and balance in making dietary choices. It suggests talking to a dietitian or nutritionist about a balanced diet and warns against adopting diets based on political causes or trends.

The second video points out that more than 90 percent of America's farms and ranches are family owned. It also explains farmers and ranchers commitment to their animals, land and community.

The videos feature Brad Johnson — who grew up on a ranch and went on to become an actor with credits including Comanche Moon, Crossfire Trail, Flight of the Intruder and Rough Riders. The Alliance's 60-second video on moderation in diet was accepted as part of USDA's MyPyramid Corporate Challenge, an effort to promote healthy, balanced diets and to encourage youth and adults to base their food choices on advice from nutrition experts.

"We are happy that the Animal Agriculture Alliance has jumped onboard with the Corporate Challenge," says Brian Wansink, executive director for USDA's Center for Nutrition Policy and Promotion. "Through its update and fun marketing tactics, such as public service announcements on YouTube, the Animal Agriculture Alliance strives to promote moderation, balance and variety into Americans' diets."

"The Alliance is excited to have been selected as a USDA partner in this campaign and we are pleased to be able to offer these videos to help the public — especially youths and young adults — make responsible dietary choices and better understand American farmers' and ranchers' commitment to people, animals and the environment," says Kay Johnson Smith, the Alliance's executive vice president. "We are grateful to all those who contributed their time and money towards this project."

To view the Animal Agriculture Alliance's YouTube video clip, click on the image below.

Source: Animal Agriculture Alliance 


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