Just when you thought you had seen it all, one minor league baseball team is taking it to a new level with bacon uniforms.

The Philadelphia Phillies-affiliated Lehigh Valley IronPigs unveiled the delicious new look and design of uniforms for 2014 which feature a sizzling piece of bacon front and center on jerseys and hats. The team is promoting the new look in a weeklong marketing campaign dubbed “SmellTheChange.

The bacon uniforms will be worn for Saturday games. Read the full release here.

The bacon theme carries onto fan merchandise, too.  

But the bacon love doesn’t end there – just wait until fans smell it, too.  The team is also selling team t-shirts that actually smell like bacon. Click here to order your own.

“You didn’t think we’d create a bacon logo and not have scratch and sniff t-shirts available did you?” the team asked on Twitter.

The campaign lit social media on fire, and many IronPigs and bacon fans have flocked to praise the move: