Steve Weaver, National Pork Board president, today strongly recommended that all U.S. pork producers participate in the pork industry's We Care Initiative, abide by the Pork Industry's Statement of Ethical Principles and fully participate in PQA Plus.

In his statement, delivered during the World Pork Expo in Des Moines, Iowa, Weaver said that the board is urging producers to become certified in the Pork Quality Assurance Plus program by June 30, 2010, and to achieve PQA Plus site status by Dec. 31, 2010.

"I encourage pork producers to follow the lead of the producers on our board of directors, of the thousands of producers who are certified in PQA Plus and have had their production operations assessed to receive PQA Plus site status," Weaver said. "I encourage them to join the producers from across the United States who have pledged their support for We Care coming together as an industry to celebrate what we do every day and demonstrate that we are doing it the right way."

Support for the pork industry's initiative is evident by the vast producer participation in the Pork Checkoff's PQA Plus program.  In May, the number of pork producers certified in PQA Plus reached 30,000. 
 
"World Pork Expo is the fitting place to highlight the industry's support for our program, because it was here - two years ago in June 2007, that PQA Plus was rolled out," he added. "We look forward to seeing all U.S. pork producers certified in PQA Plus in the next year."

See more on PQA Plus.

Source: NPB