Even though Target has had SuperTarget's for a while, in selected locations, officials say the company plans to zero in on the two prototypes: 1) one a general-merchandise store, and 2) SuperTarget stores, which includes full-service groceries. In general, the company is looking to  feature more space for food, reports the Minneapolis St. Paul Business Journal.

The SuperTarget stores will be about 12,000 square feet larger the current "typical" Target stores. SuperTargets will dedicate more floor space for food, especially Target house brands Archer Farms and Market Pantry, and they will offer more pre-prepared foods positioned toward the front of the store.

Already featured in some Midwest locations, Target plans to debut the prototypes at more than 100 sites nationwide starting in March 2009.


Minneapolis St.
Paul Business Journal