Seniors across the country are beating the winter blues with tropical pork entrees, thanks to the new “Cruising the Caribbean” program from Sodexho USA’s Senior Services Division.
At 500 adult retirement communities across the
“This is a fun monotony breaker that’s used in conjunction with activity directors to promote socialization through the dining experience,” says Howard Greenblatt, national foodservice marketing manager for the National Pork Board. “It also showcases pork’s versatility through Caribbean-style menus during the four week period.”
The promotion, which included colorful signage and decorations, impacted 125,000 people on a daily basis. Incremental tonnage was projected at 1.3 million pounds, including tenderloins, center-cut pork loins, and pork chops.