To help producers better convey the positive impact of new and expanding livestock operations, the Ohio Farm Bureau Federation has created the Ohio Livestock Public Involvement and Media Relations Program.

The program’s manual, “Building Community Capital,” gives producers a blueprint for managing public-relations issues associated with new or existing operations.

The manual includes a self-assessment that helps producers identify their goals and pinpoint the public relations challenges related to their operations. It guides producers through a step-by-step process to engage the public and boost community support. In addition, there’s a section dedicated to understanding how to work with the media.

To request a copy, call (614) 246-8265.