Activist groups are masters at finding ways to make money; now a new option opened up involving the Humane Society of the United States.
HSUS has teamed up with Bank of America by which the bank will let people designate HSUS as a charity to receive compensation if they open up a checking account and/or use an HSUS Bank of America VISA Check Card. The credit card program gives 25 cents to HSUS for every $100 charged to the credit card. Participants also get a "free HSUS t-shirt after qualifying uses."
Now, your "checking account can make a difference," said a promotional piece for the new joint effort, and you can "celebrate your love of animals with every purchase you make."
"This is a great way to support the work of The Humane Society of the United States. When you open your account, and each time you make an eligible purchase with your Bank of America VISA check card, you'll support our mission," says Wayne Pacelle, HSUS president and chief executive officer.
You can check out the program details here for yourself.
If you'd like to send a slightly different message about this HSUS funding option, consider drafting a letter to Bank of America. Here's an example of one proposed by an animal-care group.
Bank of America Corporate Center
100 North Tryon Street
Charlotte, North Carolina 28255
Dear Bank of America:
I have become aware that you support the Humane Society of the United States through a credit card program that gives 25 cents to HSUS for every $100 charged to a related credit card.
I urge you to reconsider this support since HSUS is an animal rights group that many confuse with local ‘Humane Society’ shelters. However, HSUS is not affiliated with any of those shelters. It is a powerful, well-funded animal rights group, that instead of helping shelters and animals directly, works hard on eventually removing pets from our homes, meat from our tables, leather goods from our closets and animals from zoos and circuses.
HSUS is similar to PETA (People for the Ethical Treatment of Animals) in its’ goals…No meat. No dairy. No animal agriculture. Period. HSUS' income is in excess of $100 million dollars annually, with net assets over $200 million.
Bank of America can hopefully find an actual charity, one that does something for animals, rather than sponsor a group that does nothing for animals and limits an individual’s right.