Americans have an undeniable obsession with bacon, but this bacon love goes beyond food or novelty items. According to the Huffington Post, it can also change people.

Writer Kate Bratskeir reports that that the bacon flavor is so irresistible it can even sway vegetarians and vegans to stray from their dietary regiment to have a taste. Data from EAT Club, a California-based lunch delivery service, show that 7 percent of customers who identified themselves as vegetarians or vegans have admitted to ordering dishes with bacon.  

Here are some more facts EAT Club uncovered:

  • Bacon is a great motivator. Entrees that included bacon were three times more likely to be ordered than bacon-less options.
  • Men were nearly twice as likely to order lunches with bacon as women.
  • Thursday and Friday are the top bacon-consuming days of the week.

Click here to read more.

The seductive power of bacon isn’t anything new though. PorkNetwork Editor JoAnn Alumbaugh looked at why bacon is so irresistible and found the answer: umami.

“As the taste of umami itself is subtle and blends well with other tastes to expand and round out flavors,” she wrote in an editorial here. “Most people don’t recognize umami when they encounter it, but it plays an important role in making food taste delicious. Cured pork is one of the primary umami-rich foods in the West.”

Read, “Editor's Insight: The seductive power of bacon.”